Tradeshows

Live technology demos with all their pomp can generate major buzz and genuine buyer interest. That is, when they go well. When they go wrong, the presenter can’t get to the airport fast enough. While absolutely mortifying for the presenter, live demo fails can be funny and educational. Tip: Whenever anything goes wrong during …

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Summer is upon us, and if you are anything like us you are looking ahead to weekend …

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10. Takin’ it to the Tradeshows: The business version of the old rock ‘n’ roll strategy of taking it to …

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(Spot #6: Your blog!) Have you taken the time to produce a first-rate software demo that …

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