Marketing

Your business’s video marketing plan must involve YouTube. Digital ad spending has increased 4x on YouTube over the last 5 years. The allure of high engagement and video exposure is only one part of the need for YouTube. 52% of shoppers confess that watching product videos makes them more confident in making a purchase. These shopping consumers …

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Explainer Videos are wonderful tools for customer engagement. These videos can typically increase revenue 400% for a company. But why should you use explainer videos? Whether it is a new customer, a long-time customer or a casual consumer, everybody wants to learn more about a product or service. But their time is limited and there are thousands …

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The mobile platform has changed the face of video marketing. There will be 5.2 billion mobile consumers by 2019. 45% of all email marketing clicks come from mobile. On average, American consumers spend 91 hours per month working with video dependent apps and other video sources. 92% of these same consumers share video with like-minded consumers further …

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The modern business marketing plan requires a grand understanding of all marketing platforms. While social media has a wide audience, it’s incredibly difficult to pin down why it will work for your business. Facebook is 50% of all retargeted clicks online, which provides for a healthy return to B2B and B2C clients. 34% of marketers are able …

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Video is 50 times more likely to get organic page ranks in Google than plain text results. But, how does a business go about making that happen for their video marketing plan? Search Engine Optimization is the next key in successfully taking well crafted videos and putting them into the greater world. First off, your video needs a friendly file name. …

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